OKRs Template

OKR Examples for Product Marketing Team

Drive Engagement Metrics to Grow Revenues

Key Result:
  • Increase DAU/WAU/MAU from X to Y
  • Increase number of sessions per user from X to Y
  • Increase ARPPU (Average Revenue Per Paying User) from USD X to Y
  • Decrease number of uninstalls from Y% to X%
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