HACK Product OKRs With These 5 Simple and Executable Tips
6 min read

HACK Product OKRs With These 5 Simple and Executable Tips

HACK Product OKRs With These 5 Simple and Executable Tips

Get Co-owners From Marketing, Sales, and Product On Each Of Your Key Results

“Divided we fall, united we succeed…”

Humans are rational beings who are always looking for ways to improve things. The tools for collaboration have evolved through time and today we count in more ways than ever. Collaboration is the single most powerful tool, not just for your business but also for your personal life. So let's explore how collaboration can help us achieve our goals; by taking a look at some features and benefits of collaboration.

Here’s what we know – anything that is co-owned has a higher rate of collaboration.

Execute Experiments with Priority 

​​Ideas have a way of coming quickly and easily, and it is often hard to determine which ideas are the best for you and your company at that moment. Is that email campaign worth it? Should we go after a new customer base? Which of our products would perform better if we promoted it? What do we spend my time on today and the next few sprints? These questions can be hard to answer. Here's how we do it with Fitbots OKRs — ruthlessly prioritize growth.

Growth hacking is tough. You get inundated with information on what to test, what not to test, what tools to use, and a zillion other things that make you lose focus. As a result, you start testing 100 different things even if just one test could make all the difference.

Solve for Process  

Many teams struggle with finishing their tasks and projects. This difficulty tends to grow as the tasks become more challenging. The reasons for that are complexity, distractions, and pressure. However, some teams seem to be able to focus on the task at hand regardless of the conditions around them. There are several differences between productive people and others: how they deal with distractions, how they approach challenges, and how they handle pressure.

Planning tasks aligned to OKRs is the key to success. If you don't have a plan, it's easy to lose heart when you get stalled halfway through a project. If your plan is not the most important strategy of the company then you end up executing things that will not make a difference. Make a plan, even if it's just some bullet points for a rough overview of what you want to do. From there, you can check things off as you complete them and know where you stand in terms of how far along you are. Mountains may be tough to climb, but with a plan, they can be conquered.

Here are a few simple process tips:

  • Keep strategic plans agile and tactical plans measurable
  • Align each task to OKRs where possible
  • Measure execution to improve
  • Note: No one has the resources to achieve all targets but a part of the plan should be to gather resources along the way

Measure, Measure, Measure…But Measure What Matters the Most

“You can't improve what you don't measure.” - Peter Drucker 

​​The world of Internet marketing is full of theories, assumptions, and industry opinions. It's hard to find the information that is backed by data. What type of content converts well? How do you optimize your email campaigns? What headline works best? How best to organize teams? How to build products that make a difference? Unfortunately, a lot of these questions have no easy answers. Sometimes it can be misleading as well. Remember that capability can be built incrementally. Treat all your reading as a source of input to figure out what you can measure and incrementally improve. Pick an input metric that shows direct outcomes as a lead indicator and always measure the prize as a lag indicator.  

Practice Consistency and Perseverance

Consistency is the key to success. It's also important for other areas of your life as well. Research has shown that being consistent will help lead you to success. One of my favorite quotes about consistency goes something like, “Consistent hard work can accomplish almost anything. Genius is 1% inspiration and 99% perspiration,” by some guy named Thomas Edison. 🤪

Whether you're learning a new language, playing the piano, brushing up on your grammar, or practicing strikes in T'ai Chi, it's all about repetition. Let's face it, you're not going to get better without putting the time in and repetition is where practice comes into play. The consequence of not repeating what you're learning is that you'll forget everything. Don't you think so? Have you ever tried to remember something from last week? If you couldn't do it, I'll give you a hint, it's because you haven't repeated something in at least a week (or said to yourself “I should really go through with this!”).


The message you see above is the foundation of this article. Why? It's about mastery of achievements, and mastering one thing is not for the average — or even gifted — individual. Mastery is a journey most often filled with focus, measurement, experimentation, repetition, work, failure, and setbacks. There are any number of obstacles along the way that may cause you to quit, but if you can find a way to push through them keeping your OKRs in mind, you will get closer to mastery of outcome-driven execution.

At Fitbots OKRs we help organizations unleash their superpower by helping teams track OKRs, predict outcomes, and course-correct some of these tips e.g. shared OKRs, Focus OKRs are built-in making it easy to implement and scale OKRs.

Get OKRs right with Fitbots OKRs_OKR software free trial

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About The Author

Kashi is the Co-founder and CTO of Fitbots. Kashi has coached over 700+ teams on OKRs with the focus on helping founders and teams achieve more with OKRs. His niche focuses on the future of work by bringing technology to life.


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