Getting a sense on employee NPS (Net Promoter Score) is unarguably one of the top KRAs for CXOs. With verbose Annual Surveys being passe, organizations are increasingly moving towards frequent check ins.
Often, when we talk about measurement, its best related to Goal Setting. Believe it or not, the concept of measuring what really matters applies equally well to pulse checks or surveys. Templatized questions running into pages not only puts off survey respondents, but also strews a ton of data points which you probably may never action!